Pirelli P Zero the Hero

[Kreso]

DUBAI, United Arab Emirates, Feb. 11, 2007 – Today, Pirelli introduced to the global
market P Zero the Hero, the new ultra-high-performance tire developed for supercars and directly derived from the experience the company has accumulated in a hundred years of competition (in fact, 2007 marks Pirelli's motor sport centenary).

P Zero the Hero represents the most technologically advanced product to come out of Pirelli's research, a revolution for the tire industry, and offers the most demanding motorists unprecedented performance in all areas: sports handling, comfort and safety.

Five Patents for a Revolutionary Product
The latest addition to the P Zero collection, Pirelli's high-end market leading range that is celebrating its 20th anniversary in 2007, benefits from numerous innovative features developed by Pirelli and protected by five exclusive patents. The brand new tread pattern, the futuristic compounds and the innovative structure are the fruit of 24 months of development and testing and are already making P Zero the Hero the tire chosen by the manufacturers of the most sporting and extreme cars.

Record Homologations
The new P Zero has obtained 15 homologations for use as original equipment on the most recent and most prestigious supercars. It is already being fitted to the Ferrari 599 GTB Fiorano, the Lamborghini Murcielago and Gallardo, the Audi R8 and S8, the Aston Martin DB9, the Maserati Quattroporte, the Jaguar XK, the Mercedes AMG, and will shortly appear on the Alfa Romeo 8C Competizione and the hottest Porsche and BMW models.
"P Zero the Hero" explains Francesco Gori, CEO of Pirelli Tire, "represents the state of
the art of the P Zero Collection, the Pirelli UHP range leaders. The new tire has been designed and developed to control the ever more extreme performance of supercars and to offer ever higher levels of driving satisfaction and safety for the most demanding drivers"

Sports Performance Hand-in-Hand with Comfort
The principal feature of P Zero the Hero is that it guarantees optimum performance in
wet or dry conditions throughout the lifetime of the tire, while combining sports handling with
comfort. In fact, the new P Zero boasts special nano-composites in the compounds of the tread
and the bead (the element of the tire anchoring it to the well rim) that guarantee a comfortable
ride together with sports performance. Thanks specifically to the tread compound; optimum
performance is even provided during the first few kilometers when the tire is still cold.

Extreme Grip and Respect for the Environment
The innovative tread pattern of the new Pirelli tire also permits the highest standards of
grip in wet conditions and acoustic comfort to be enhanced, while the asymmetric DA.Co
(Dynamic Asymmetric Contour) profile ensures even wear with a consistent footprint at all
speeds.

Moreover, P Zero the Hero has been designed with the utmost respect for the environment: the compounds used, in fact , contain no aromatic oils. Pirelli's decision anticipates by three full years the European directive regulating this issue, which only comes into effect in 2010, and goes beyond the most severe parameters in the highest performance (UHP) segment,

Maximum Performance Throughout the Life of the Tire
Thanks to the Hy.Co (Hybrid Cord) system, the carcass allows the deformation of the tire profile to be controlled through to the highest speeds (230mph), increasing the durability of the tire, not simply in terms of outright mileage, but above all, in the consistency of performance throughout its life.

This is official Pirelli Press release.

[Paul]

Mmmm ... sounds interesting ... looking forward to see if my R8 will be fitted with Pirelli Zero the Hero rubber ... I'll be asking my tyre fitting centre to see if they have them in the appropriate sizes for my RS4 ... it won't be long before I'll need new boots on the front ... in fact I'll likely replace all four to keep the levels of grip in proportion.

[Kreso]

http://www.pirellipzero.com/

[Kreso]

Interesting video(R8 included):

http://www.myvideo.de/watch/850321#forwarding

[Paul]

Interesting video(R8 included):

Looks like it ... could ... be a view around a Pirelli garage ... prior to testing ... then again it might be some lucky persons private garage ...

The Alpha 8C does look nice ... not for me personally ... but I can appreciate a good looking car ... and it is.

[ghost]

The DBS looks sick! Nice grab.